Brand Monitoring
Brand Monitoring
Brand Monitoring
A solution package that helps businesses monitor – analyse – alert – make quick decisions based on media and social media data, using AI & Big Data.
A solution package that helps businesses monitor – analyse – alert – make quick decisions based on media and social media data, using AI & Big Data.
A solution package that helps businesses monitor – analyse – alert – make quick decisions based on media and social media data, using AI & Big Data.
(01) Media Data Hub Platform
(01) Media Data Hub Platform
(01) Media Data Hub Platform
The smart data centre helps track brands and product categories in real time.
The smart data centre helps track brands and product categories in real time.
The smart data centre helps track brands and product categories in real time.
Main Brand Dashboard
Main
Brand
Dashboard
Competitor Analysis
Competitor
Analysis
AI Insight
AI
Insight
Reporting
Reporting
Main Brand Dashboard
Main Brand Dashboard
AI & Big Data: Understand data quickly
Analytics: Predict trends
Usability: Fast decision-making for every department
AI & Big Data: Understand data quickly
Analytics: Predict trends
Usability: Fast decision-making for all departments
AI & Big Data: Understand data quickly
Analytics: Predict trends
Usability: Fast decision-making for all departments
Competitor Analysis
Competitor Analysis
Competitor analysis: Understand market share & strategy
Benchmarking: Compare strengths/weaknesses
Competitive positioning: Optimise marketing & communications
Competitor analysis: Understand market share & strategy
Benchmarking: Compare strengths/weaknesses
Competitive positioning: Optimise marketing & communications
Competitor analysis: Understand market share & strategy
Benchmarking: Compare strengths/weaknesses
Competitive positioning: Optimise marketing & communications
AI Insight
AI Insight
Save time: Grasp the key points in seconds
Spot trends quickly: Understand social media developments instantly
Save time: Grasp the key points in just a few seconds
Catch trends quickly: Understand social media developments instantly
Save time: Grasp the key points in just a few seconds
Catch trends quickly: Understand social media developments instantly
Reporting
Reporting
Data autonomy: Serves multiple purposes
Flexible filtering: By time, channel, keyword
Proactive data: Serves multiple purposes
Flexible filtering: By time, channel, keywords
Proactive data: Serves multiple purposes
Flexible filtering: By time, channel, keywords
(02) Daily/Weekly Data Bulletin: Daily & Weekly Digest
(02) Daily/Weekly Data Bulletin: Daily & Weekly Digest
(02) Daily/Weekly Data Bulletin: Daily & Weekly Digest
A concise bulletin summarising discussions, news, and positive–negative signals from social media, the press, and forums.
A concise bulletin summarising discussions, news, and positive–negative signals from social media, the press, and forums.
A concise bulletin summarising discussions, news, and positive–negative signals from social media, the press, and forums.
Highlights
Highlights
Quickly summarise all discussions
Quickly summarise all discussions
Quickly summarise all discussions
Concise, easy-to-read content, focused on trends – risks – opportunities
Concise, easy-to-read content, focused on trends – risks – opportunities
Concise, easy-to-read content, focused on trends – risks – opportunities
Early warning for unusual discussions
Early warning for unusual discussions
Early warning for unusual discussions
Value delivered
Value delivered
Save time, no need to manually filter data
Save time, no need to manually filter data
Save time, no need to manually filter data
Don’t miss important brand signals
Don’t miss important brand signals
Don’t miss important brand signals
Help teams make quick, timely decisions
Help teams make quick, timely decisions
Help teams make quick, timely decisions
(03) Press and media extracts: Press Clipping
(03) Press and media extracts: Press Clipping
(03) Press and media extracts: Press Clipping
Track and analyse brand presence on TV, print newspapers, online newspapers by day, week, and month.
Track and analyse brand presence on TV, print newspapers, online newspapers by day, week, and month.
Track and analyse brand presence on TV, print newspapers, online newspapers by day, week, and month.
Features
Features
Monitor brand image & reputation
Monitor brand image & reputation
Measuring PR effectiveness (Media Clipping, PR Value, SOV)
Measuring PR effectiveness (Media Clipping, PR Value, SOV)
Compare with competitors
Compare with competitors
Impact assessment by source
Impact assessment by source
Early warning & risk control
Early warning & risk control
Value delivered
Don't miss important information from the press & traditional media
Don't miss important information from the press & traditional media
Help businesses manage their brand image with the public and the media
Help businesses manage their brand image with the public and the media
Compare your media standing with competitors to support PR strategy planning
Compare your media standing with competitors to support PR strategy planning
(04) Negative news warning: Alert Beyond Level Classification
(04) Negative news warning: Alert Beyond Level Classification
(04) Negative news warning: Alert Beyond Level Classification
24/7 negative alert system 24/7, including on holidays and outside business hours, via email and phone.
24/7 negative alert system 24/7, including on holidays and outside business hours, via email and phone.
Alert Beyond Level Classification
Alert Beyond Level Classification
Alert Beyond Level Classification
Assess and classify information with
3D Negative Risk Model
Assess & classify information with 3D Negative Risk Model
Assess and classify information with
3D Negative Risk Model
Warning about proprietary systems – Beyond Level Classification
Warning about proprietary systems – Beyond Level Classification
Warning about proprietary systems – Beyond Level Classification
3D Negative Risk Model
3D Negative Risk Model
3D Negative Risk Model
Review information
Review information
Review information
Multi-dimensional classification of negative levels
Multi-dimensional classification of negative levels
Multi-dimensional classification of negative levels
Negative content
Negative content
Measure the level of negativity in content based on toxic keywords, attack angle, and negative insinuations
Measure the level of negativity in content based on toxic keywords, attack angle, and negative insinuations
Measure the level of negativity in content based on toxic keywords, attack angle, and negative insinuations
Spread
Spread
Measured by the number of shares/comments, the rate of engagement growth, and the ability to spread to the press and large groups
Measured by the number of shares/comments, the rate of engagement growth, and the ability to spread to the press and large groups
Measured by the number of shares/comments, the rate of engagement growth, and the ability to spread to the press and large groups
Source influence
Source influence
Use AI to assess the importance of sources: KOLs, the press, and specialist group admins.
Use AI to assess the importance of sources: KOLs, the press, and specialist group admins.
Use AI to assess the importance of sources: KOLs, the press, and specialist group admins.
Level 1 - Risk
Level 1 - Risk
Support in providing information about sources that generate negative incidents related to information made public on Facebook.
Support in providing information about sources that generate negative incidents related to information made public on Facebook.
Support in providing information about sources that generate negative incidents related to information made public on Facebook.
Level 2 - Emergency
Level 2 - Emergency
Directly mentioning products or services leaves a poor impression/experience. Posts with 500–1,000 shares or more.
Directly mentioning products or services leaves a poor impression/experience. Posts with 500–1,000 shares or more.
Directly mentioning products or services leaves a poor impression/experience. Posts with 500–1,000 shares or more.
Level 1 - Risk
Level 1 - Risk
Threats - Environmental issues - Accidents - Quality - Customer service
Threats - Environmental issues - Accidents - Quality - Customer service
Threats - Environmental issues - Accidents - Quality - Customer service
Service Process
Service Process
Service Process
Service implementation steps at Kompa
Service implementation steps at Kompa
Service implementation steps at Kompa
Social Listening Demo & Free implementation consultation
Social Listening Demo & Free implementation consultation
Social Listening Demo & Free implementation consultation
Sustainable brand growth with Kompa
Sustainable brand growth with Kompa
Sustainable brand growth with Kompa
Spot opportunities early – Respond promptly to risks – Optimise communication effectiveness!
Spot opportunities early – Respond promptly to risks – Optimise communication effectiveness!
Spot opportunities early – Respond promptly to risks – Optimise communication effectiveness!
50%
50%
Brand awareness and engagement level
Brand awareness and engagement level
80%
80%
Time to detect and manage a communications crisis
Time to detect and manage a communications crisis
35%
35%
Marketing campaign effectiveness thanks to real-time data
Marketing campaign effectiveness thanks to real-time data
50%
Brand awareness and engagement level
80%
Time to detect and manage a communications crisis
35%
Marketing campaign effectiveness thanks to real-time data
From Social Listening to AI Data Intelligence:
Helping businesses make smart, fast, and comprehensive decisions.
Hotline: 098.130.6460 (Kompa Sales)
Contact for services, quotations, or media partnerships: info@kompa.ai
Copyright © 2025 Kompa.
All Rights Reserved
From Social Listening to AI Data Intelligence:
Helping businesses make smart, fast, and comprehensive decisions.
Hotline: 098.130.6460 (Kompa Sales)
Contact for services, quotations, or media partnerships: info@kompa.ai
Copyright © 2025 Kompa.
All Rights Reserved
From Social Listening to AI Data Intelligence:
Helping businesses make smart, fast, and comprehensive decisions.
Hotline: 098.130.6460 (Kompa Sales)
Contact for services, quotations, or media partnerships: info@kompa.ai
Copyright © 2025 Kompa.
All Rights Reserved