2022 Social Trend Rewind
2022 marked the return to a vibrant, normal pace of life following the Covid pandemic. Social media welcomed the comeback of trending phenomena and major communication campaigns...
2022 marked the return to a vibrant normal after the Covid pandemic. Social media welcomed the comeback of major trending topics and massive communication campaigns from brands. Alongside this were the top KOLs with standout activities, expanding their influence across the community.
On this first day of the year, let's join Kompa in reviewing the trending social media trends of 2022 and welcome the upcoming year of 2023.
Top 10 Social Media Trends of 2022
2022 was a year filled with numerous events and trends, leaving an unforgettable impression on the online community. We had the chance to witness young talents like Mono and HIEUTHUHAI shine. Lazada stirred the consumer market with a series of flash sale campaigns featuring large-scale music festivals. And of course, we cannot forget the year-end hit Tiger Remix featuring international artist CL.
Click to register to receive the full report
Social Listening Demo & Implementation Consulting free
Spot opportunities early — Respond to risks in time — Maximize communications effectiveness!
Sustainable brand growth with Kompa
![[Case Study] How industry-leading brands measure campaign effectiveness](/_next/image?url=https%3A%2F%2Fassets.kompa.ai%2Fcms-uploads%2Fposts%2F2026%2F04%2F1776532027564-2ad3d854-53c7-5ec6-959b-8ca66a335e1e.png&w=3840&q=75)
