Enhance the Brand’s identity and cohesion in the target customer communities on social networking platforms with content that meets the needs, information and reviews that customers are looking for in order to increase the rate of interest, love and influence on product/service selection decisions throughout the customer journey.
INCREASING BRAND AWARENESS
EXPAND COMMUNICATION CHANNELS
Developing a strategy closely aligned with the messaging or Brand message that needs to be conveyed.
Develop detailed content direction in alignment with the agreed-upon strategy
Utilize the advantage of Social listening tools to search for, segment, and evaluate potential pages/communities that align with target audience criteria and the messages that need to be conveyed.
Execute content according to the plan and continuously update the situation to proactively provide additional beneficial proposals for the campaign.